- When recommending a method of motivation for employees in a business, managers must recognise that individuals are motivated in different ways
- The following should also be considered
- The context of the business
- What type of business it it? E.g. manufacturing or sales
- The budget available
- How many workers does the organisation have?
- Does the business currently use any methods of motivation?
- What is the nature of the work of employees on a daily basis?
- The balance of the compensation package
- Ideally it should include both financial and non-financial
- It should be adaptable and reflect the changing needs of staff
Recommending a Method of Motivation
Business Scenario
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Key Considerations
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Recommendations
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- Workers in chocolate biscuit factory work long shifts on a busy assembly line. They are experiencing low morale
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- Work is often repetitive and boring
- Workers may feel that they are not gaining new skills in their role
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- Job rotation may allow workers to experience different elements of the production line which could increase motivation and skills
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- Some members of the sales department of a major perfume brand are feeling demotivated. They discovered that they have a lower base salary than their competitors
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- This is a competitive industry for employers who want to attract and retain the best marketing talent
- The business will not want to lose the best employees to competitors
- Increasing salaries may be costly
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- The business should increase salaries in line with those of its competitors in order to retain staff
- Alternatively, workers may be motivated by a higher bonus for hitting their sales targets
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