An Introduction to Corporate Culture
- Culture refers to the personality of an organisation
- This includes shared values, beliefs, attitudes and practices that shape the way people work together within an organisation
- A strong organisational culture exists where these factors are easily recognised and embedded into the way that a business operates
- Businesses with strong cultures are likely to possess a range of visual and operational features
Visual and Operational Features in a Business with a Strong Culture
Visual Features |
Operational Features |
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- In businesses with a strong culture it is likely that employees
- Are united and support the mission of the business
- Have a 'can do' attitude and are enthused by their work
- Have a strong belief that the business is a force for good
- In a business with a weak culture, these signs may be difficult to identify
- A 'them and us' attitude may exist between workers and management
- Employees may doubt the sincerity of the corporate mission
- High levels of staff turnover and low commitment amongst staff may exist
Exam Tip
It is possible for a business to have an official culture, indicated by visual signs such as mission statements, as well as one or more subcultures that form the day to day working experiences of employees
Subcultures can be equally positive and their importance should not be ignored